FULL Q&A: NFL Star Justin Jefferson Reveals Why He Refuses to Attend the Super Bowl — & the Bold Promise He's Making Instead
Plus the NFL’s cold-hard business truths – and his comeback mindset.
Super Bowl week might be the NFL’s biggest spotlight – but for players watching from the sidelines, it’s still all business.
In an exclusive Q&A, Justin Jefferson sits down with OK!’s Senior Editor Rebecca Friedman to talk offseason mindset, the mental grind of a long season, expanding football’s global reach, and why teaming up with Lowe’s felt like a full-circle moment.
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REBECCA: When you aren’t playing in the big game and your season has come to an end, what does the Super Bowl look like for you?